John West TVC
“Move between continents, challenge your destiny, fail and try again and again until the whole world knows your name!”
John West, founder of the famous tuna brand, knew a thing or two about perseverance.
Wasting no time, we tried to infuse the same spirit of restlessness to this video for the brand launch in the Greek market. Fun and inventiveness were two key concepts for our design and animation process, always crucially bonded with a sense of tradition.
Exotic plants, horrific sea monsters, vintage furniture, Scottish banners and old maps!
The origins of John West as a 30 sec surreal collage journey on your screen!
