Client: Klinex Greece | Production Agency: BBDO | Direction-Creative Direction: BBDO – TROUT Creative Hub | Studio videography: WASP Studio | Talent: Evangellos Athanasias | Animation – Compositing: George Baourdas | SFX: TROUT Creative Hub
KLINEX Power Foam
Sometimes, inspiration strikes in the most unexpected places—like while reading the back label of your toilet cleaner. We crafted this surreal, comedic POV narrative that starts grounded in a familiar moment and ends in the most unexpected location imaginable.
The protagonist enters a bathroom stall and sits.
Cut to him casually reading the back label of the Klinex Power Foam bottle—classic “bathroom reading” behavior.
He glances toward the window…
Crash zoom out reveals the entire toilet stall suspended on the Corinth Canal, in the middle of nature.
Birds chirp. Leaves rustle. Pure, serene weirdness.
From the top of the frame, the cleansing foam begins to pour in, flooding the scene.
During the studio shoot the actor was filmed on green screen for full control of POV and facial expressions. The toilet stall and foam elements were built and animated in CG for maximum visual impact. Stock Footage integration was used for the expansive natural landscape and canal, seamlessly composited into the final wide shot.
This film is a deadpan ode to escapist daydreaming, elevating toilet time into a cinematic adventure—while showcasing Klinex Power Foam’s powerful cleansing action in the most foam-filled way possible.